All authors need exposure for their books. Unfortunately, this isn’t easy to get.
It’s rare that a free promotional opportunity comes by that requires very little effort, so when one does, you want to notice it and take advantage of it.
Black Friday is almost here. It seems like there should be a great promotional opportunity here, doesn’t it? But with all the sales of electronics, toys, and clothing that are heavily advertised for this occasion, books are likely to go largely unnoticed.
If only there was a day like this just for book lovers. Oh, but there is: It’s called Read Tuesday and will make its debut on December 10, 2013.
This is a great promotional opportunity for authors (and a great buying opportunity for readers, and a great gifting opportunity for the holidays):
- Participation is free, so what do you have to lose?
- Effort is minimal. Just…
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